Review of 2019
On August 15-17, 2019, the 15th China Machinery and Electronics Brand Show were held at the SMX Convention Center in Manila. Lasting for three days, the exposition consisted of 110 booths in total with 3000 square meters of gross exhibition area and 987 square meters of net area. 66 Chinese companies, from Shandong, Fujian, Zhejiang, Jiangsu and other provinces and cities, attended the exposition. The exhibition category covers many fields, including power products, lighting products, new energy products, automobiles, mechanical products, hardware products, and household appliances. Many Chinese famous companies participated in the show, such as Hongkang Konka Co., Ltd., People ELE. Appliance Group Co., Ltd., Powercity Electromechanical and Equipment Co.,Ltd., Wenzhou Huajia Electrical Equipment CO.,LTD., Wenzhou JOVEAN & ROGY Trade Co .,Ltd., Shandong Huali Electromechanical Co., Ltd., Shandong Wuzheng Group Co. Ltd., Shandong Superwatt Power Equipment Co., Ltd., Shandong Supermaly Power Technology Co., Ltd., Anhui Jianghuai Automobile Group., Ltd., Shandong Tangjun Ouling Automobile Manufacture Co.,Ltd., Changzhou Beiante Power Machinery Co., Ltd.. The total number of visitors at the exhibition was 10,293.
To promote the exhibition, many advertisements were published in famous local newspapers and websites since July, a month before the show started. The exhibition was later reported in detail after its opening ceremony—-both the exhibition situation and economics and trade relations between China and Philippines got positive reports. Besides advertising on TV, newspapers, websites, Facebook and e-mailing, other propaganda was also carried on during the show, such as setting up billboards and street flags with show information around the exhibition center, putting up posters on the corridors and arranging free shuttle buses to the exhibition center.
According to the exhibits catalog and market demand of Philippines, the organizers of the show also invited many purchasing agents in Philippines to the show and matched them with Chinese exhibitors. All the Chinese exhibitors received a list of these agents before the show and talked over with them during the show. The efficiency of the exhibition was thus increased.